We’re thrilled to share that Loti has announced its $16.2M Series A, led by Khosla Ventures with participation from Ensemble VC, Bling Capital, and FUSE.
We first backed Loti at the Seed, when the team had a bold vision for protecting identity in a world of generative media. That vision is now scaling fast — with enterprise traction, public sector demand, and a retail product that just launched two weeks ago. This round gives Loti the fuel it needs for the next chapter, and we’re excited to see this rocket ship continue its climb.
Why this round matters
The new funding will enable:
- Team Expansion: Build out engineering and product to accelerate platform development and innovation
- Strategic Growth: Deepen partnerships across entertainment, sports, and enterprise sectors worldwide
- Global Reach: Bring likeness protection to millions more users around the world securely
Loti is uniquely positioned at the intersection of two critical trends: the mainstreaming of generative AI and the urgent need for trust and safety infrastructure. Their platform isn’t just a product — it’s becoming a critical layer of protection for individuals and institutions navigating the new AI economy.
At Ensemble, we’re proud to have backed Loti early and thrilled to continue supporting them as they scale.
Read Ensemble's announcement for Loti's Seed round.
From Seed to Series A: A Breakout Year
Loti has made remarkable progress since announcing their seed round in September 2024.
Initially focused on protecting celebrity and high-profile clients from synthetic likeness misuse, Loti quickly built trust across talent agencies and entertainment networks. Then, just a few weeks ago, they launched a free product for the general public, expanding access to likeness protection tools for everyone.
As the “new normal” of an AI-generated internet sets in, the urgency is becoming clear: people need guardrails to prevent unauthorized use of their identity — whether it’s a deepfake attack or a contract violation. Loti is building that infrastructure, and they’re doing it fast.
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